http://jackbrandt.info Rantings from an Internet Services Business or "\Small Business Chronicles\" Mon, 06 Aug 2007 18:33:07 +0000 http://backend.userland.com/rss092 en I've decided it may by time to retire Jackbrandt.info. The blog is not going away, however, it is just moving. I have moved it to www.jackbrandt.com. It is just easier to manage on the same domain I use my email, and it gets a colleague or two ... http://jackbrandt.info/2007/08/06/new-look-and-new-location/ I know it has been a while since I've been here, but it's also been a while since I have conjoured up anything worthy of writing about. Part of it is because I have been traveling quite a bit, and part of it is that the home life is ... http://jackbrandt.info/2007/06/11/the-long-tail-of-ecommerce-by-jack-jia-ecommerce-times/ In a followup to my post this week regarding Email marketing, here is a good article to help solidify it.  It goes over testing your Email against spam filters, scrubbing your email list, etc.  Check it out here:  http://www.digital-web.com/articles/seven_sins_of_email_marketing/ http://jackbrandt.info/2007/03/28/good-article-about-the-seven-deadly-sins-of-email-marketing-management/ So are you using Email marketing? If you are I am sure you have seen some changes in your metrics if you are tracking them… If you are not, and considering it, you might want to keep reading. There is an increasing issue with “Opt in” email. ... http://jackbrandt.info/2007/03/26/so-you-are-thinking-about-email-marketing/ Here is a great piece of recent recent research by Nielsen/Netratings and WebVisible good for both Web based service providers who are providing their clients with e-commerce solutions or the small business person that is thinking of jumping online with a Web based store in addition to their brick and ... http://jackbrandt.info/2007/01/04/good-article-on-measuring-a-website%e2%80%99s-ability-to-drive-offline-purchases-for-small-businesses/ Well, if you are a Web Hosting company, an ISP or anyone who resells domains as a loss leader or for a profit, you may have heard or even already looked at Google Apps for Domains and seen that they are now reselling domains through the two prominent registrars GoDaddy ... http://jackbrandt.info/2006/12/25/google-selling-domains-and-themy-hype/ Okay – today we talk about something I have only a little knowledge in. We’re going to discuss Microsites. No, they’re not some bug that you kill with a fly swatter. They’re mini web sites that help you to market your business, product, or service more effectively. ... http://jackbrandt.info/2006/11/12/microsites-for-brands-microsites-for-your-business/ I've noticed that I get to write a bit, and no one really comments on any of the "stuff" I seem to be writing... I urge any readers of this blog to feel free to register and comment on anything they feel important to them. Feel free to tell ... http://jackbrandt.info/2006/10/21/comments-welcome/ I’ve been traveling again this week visiting hosting companies and ISPs in the Southeastern U.S. I’ve been talking to them about value, stickiness, and growth. One thing is certain, and that is they all have the same concerns… “We’re losing business, and we want to know what to ... http://jackbrandt.info/2006/10/04/value-vs-volume-dont-fall-into-selling-space-and-bandwidth/ So, it seems like six or so months since I’ve posted a blog article here. In fact it’s been seven months now that I am counting them… Yikes! Well, we’re full swing into fall as far as I am concerned. People are back full time from vacations ... http://jackbrandt.info/2006/09/29/18/