I know it has been a while since I’ve been here, but it’s also been a while since I have conjoured up anything worthy of writing about. Part of it is because I have been traveling quite a bit, and part of it is that the home life is a little hectic. No matter though. I came across an article this morning I thought worthy of linking back to. It seems it is good for those who would develop Ecommcerce solutions for SMEs, It would be good for the Small Business Owner looking to add Ecommerce or who has added an Ecommerce channel to their sales, and would be good for the Ecommerce software provider as well The artice is liked and titled “The Long Tail of Ecommerce,” by Jack Jia.
To that end, last week I also met with Daniel Nissan, CEO and Robert Weiss, Sales Manager at StructruredWeb. StructuredWeb’s advanced email marketing and PPC marketing solutions will allow you to create an unlimited number of “landing pages” so that an SMB/SME can actively promote and test their offers to various channels, prospects and clients. It is the first end to end sales and marketing CRM solution I have seen of it’s kind. It has come a long way in the four years since I have seen it. It is well worth every penny one would pay for it.
Read The Long Tail of Ecommerce to understand what I am talking about with regard to the landing pages. A good overall strategy really is needed to succeed. Developing one will be invaluable for all of you.
